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Facilitated Group
Polls
Participants vote on predefined options using physical or digital tools (e.g., stickers, hand-raising, or online platforms) to express preferences, gauge opinions, or make decisions when consensus is not achievable through discussion.
When This Method Fits
Typical duration
Hours
Typical cost
Minimal – Low
Fidelity level
Talk Only
Stage
Discovery, Feasibility
Hypothesis type
Desirability
Goal type
Find product-market fit, Deepen product-market fit, Validate go-to-market strategy, Maximize societal impact, Drive corporate innovation / R&D, Improve operational efficiency
Randomization
N/A
Study design
Individual case report
Minimum units needed
5
1Best Fit When
Best when a group needs a quick, structured way to surface preferences or make a decision after open discussion hasn't converged.